!en consider… JEFF BEZOS In addition to these academics, the world’s most visionary CEOs have quietly prepared their business models for a world in which our economy is no longer structured around scarcity of resources (for example, oil and natural gas), but an unlimited abundance of them (for example, the sun). That’s a pretty huge change. Businesses built around the scarcity of resources represent a crazy percent of capitalism as we know it. 13
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