by the numbers Percentage of Americans who say 59people can’t agree on basic facts, second only to France (61%). 9 in U.S. adults who report conflicts between people who support different political parties. In other countries, this 10 perception hovers around 50% (overall median of 17 nations). Percentage of Americans who say they 58have at least some trust in the media (the smallest share over the past five years the question was asked). (Pew Research) 14 BUSINESS & GROWTH TRENDS 2022 OGILVY GROWTH & INNOVATION
Ogilvy 2022 Trends Page 13 Page 15