States Treasury and has no fun, is a sounding ass and a tinkling idiot.’ The great leaders I have known have been curiously complicated men. Howard Johnson, the former President of MIT, has described it as ‘a visceral form of spiritual energy which provides the element of mystery in leadership.’ I have seen this mysterious energy in Marvin Bower of McKinsey, Ted Moscoso of Puerto Rico, and Henry Alexander of Morgan Guaranty. A ‘visceral form of spiritual energy’ characterized these great leaders. Marvin Bower of McKinsey,
Ogilvy on Advertising Page 73 Page 75