...and one which makes it easy to read. The headlines and copy in these advertisements would be easier to read if they had been set under the illustration, instead of on it.
Ogilvy on Advertising Page 143 Page 145...and one which makes it easy to read. The headlines and copy in these advertisements would be easier to read if they had been set under the illustration, instead of on it.
Ogilvy on Advertising Page 143 Page 145