every week with his friend and literary confidante, Joel Raphaelson. This is the cover of David’s original book, first published in 1983 – from which I’ve drawn inspiration for this version, and wisdom throughout my entire career. He did not, however, predict the Digital Revolution, which has transformed what we think and do in so many ways, creating new concepts, new languages and new techniques. Nor, I sense (judging by his reaction to then the current phrase “creative revolution”), would he have liked the description very much.