1 Peter Merholz and Don Norman, “Peter Merholz in Conversation with Don Norman about UX and Innovation”, Adaptive Path, December 2007.
Ogilvy on Advertising in the Digital Age Page 471 Page 4731 Peter Merholz and Don Norman, “Peter Merholz in Conversation with Don Norman about UX and Innovation”, Adaptive Path, December 2007.
Ogilvy on Advertising in the Digital Age Page 471 Page 473